Here’s Why Jenny’s Copywriting Will Drive Traffic AND Convert Customers…
(Hint: She’s Got Extra Training…)
SEO Copywriters Are Good. Direct Response Copywriters Are Better.
Most SEO copywriters know how to research the most relevant SEO keywords people use to search for your solutions online. . .
But most SEO copywriters have NOT been trained in “direct response” copywriting.
In other words, they don’t know how to create web content that calls your prospect to action (to buy, make an appointment, get on your mailing list, etc.).
And even a call-to-action is not enough to convert visitors. Web copy must be customer-focused, fresh, and entertaining if you are going to keep your visitors from clicking away.
Many small businesses, solopreneurs, and professional service firms make the mistake of hiring the first SEO company that presents itself — without realizing that they are only hiring half a solution.
Surge ahead of the competition with an experienced SEO copywriter who also knows how to create compelling, customer-focused web content that gets results.
When we strategically optimize your website’s core content, then add fresh, compelling content every month, you can reach more prospects and convert them into loyal customers and raving fans.
Choose From 2 Content Marketing Plans To Boost Visitors And Conversions On Your Website:
1. STRATEGIC CORE CONTENT OVERHAUL:
We start with a complete makeover of your site’s main pages, optimizing them for sales, persuasiveness, and SEO.
The content on core website pages must be clear, compelling, and focused on your customer — in addition to search-engine-optimized.
We research relevant, competitive SEO keywords and key phrases that your potential customers are searching for in order to drive traffic to your site.
Then we create crystal clear, sales-oriented messages and content that boosts your click rates and increases your sales or leads.
We add a compelling lead magnet to your home page to wildly boost opt-in rates (so you can follow up with Email and Enewsletters).
Generally, your Strategic Core Content Overhaul includes the following pages: HOME, ABOUT US, SERVICES, FAQ, PRESS, CONTACT
2. FRESH CONTENT PACKAGES:
(Monthly packages; discounts available for 6-month and 12-month commitments)
After your Strategic Core Content Overhaul, we want to keep your small business or professional service firm’s website ranking high in those search engines!
To do so, we create a customized monthly plan to deliver audience-pleasing, customer-focused SEO content. (Keyword search included.)
Monthly content may include any of the following: articles, blog posts, bios, press releases, case studies, and more.
Most importantly, this fresh content will be consistent with your Core Message Platform, and it will be consistent with internal links across your site’s other pages. The key with fresh content is to always drive visitors to your high-converting (“money-making”!) pages.
Copywriting is not a “cost”; it is an investment in your practice or business. . .
And When It’s Done Right, The Returns Are Spectacular. Ready To Optimize Your Web Content?
Fill out a contact form to send to me directly, or schedule a free call with me at your convenience.